Analog Foundations
Naşit Avcı began graphic design with analog methods when digital equipment was not yet widespread. Craft, typography, prepress preparation, and visual composition formed the foundation of Hunter's design culture.
Hunter Design & Consultancy designs the entire experience end to end, from brand identity to stage design, from event management to cinematic production. We create premium experiences where the logo, screen, content and atmosphere tell the same story.
Hunter Method
Premium is not spectacle; it is perfect balance.
Hunter History
A creative journey from analog design to digital production, print technologies, media and IT consultancy.
Naşit Avcı began graphic design with analog methods when digital equipment was not yet widespread. Craft, typography, prepress preparation, and visual composition formed the foundation of Hunter's design culture.
With the first Macintosh models arriving in Turkey, digital design workflows were adopted early. Computer-aided graphic design and prepress production became part of work for major brands.
Design, packaging, catalog, visual communication, and print production work continued for organizations such as Raks, TDK, and Sony. Analog discipline merged with digital production capability.

Naşit Avcı was one of the first two people to bring Xeikon digital printing technology to Turkey, connecting digital design with production technology.
Professional photography, catalog design, corporate identity, and print production processes were delivered for five-star hotels, fashion brands, and manufacturing facilities.
As the internet became more widespread, design processes expanded into early web interfaces and websites. The Hunter approach moved from print and graphic design into digital screen experiences.
Professional digital cameras such as the Sony Cyber-shot DSC-F707 made photography and video production a natural part of design and development workflows.
With Can Avcı joining the process, PROMED — Professional Media Electronic Design was founded. The agency produced interactive CD catalogs, creative graphic design, corporate presentations, and digital media.
Can Avcı managed business and sales operations at the Izmir branch of an international vehicle protection brand, adding business development, sales, and operations management perspective to design and media experience.
At Solo Deniz, work covered visual communication design, IT infrastructure development, sales management, and after-sales operations, contributing to brands including Elan Yachts, Leopard Catamarans, Austin Parker, and Rodman.
Design, production, and print workflows continued for Sunsail Pilot Book projects that Naşit Avcı had led for years. Marine visual communication met corporate publishing and technical production discipline.
Can Avcı worked as sales and business development manager at London-based Euro Safety International, leading new service development, sales strategy, training, and consulting growth.
Can Avcı began providing consultancy across business development, project management, design consulting, financial analysis, company audits, service development, and marketing strategy.
Visual design, IT, and development consultancy were carried out within the Turkish Sailing Federation. The work covered corporate communication, media operations, digital infrastructure, and media management for major international championships.
At the Arkas Optimist World Championship in Bodrum, media direction covered field content flow, visual communication, production, and full media operations.
For the 470 European Championship, media direction included content planning, video and photo production, broadcast coordination, and digital media workflows throughout race week.
At the 470 Youth World Championship, media direction coordinated championship visibility, daily content production, field media management, and corporate communication flow.
For the Optimist European Championship, media direction managed digital visibility, video content, photography flow, and race communication end to end.
At the 420 World Championship, media direction covered championship-aligned media production, content planning, field production, and digital publishing flow.
For the Optimist European Team Championship, media direction coordinated a team-racing content language, field media flow, live broadcast, and digital communication.
At the Techno 293 World Championship, media direction managed championship media strategy, visual content production, production flow, and digital publishing.
Services
We manage every creative and technical process from one center, from brand identity to event experience, from cinematic production to digital product and software projects.
We shape the strategic direction, creative language and experience framework of brands.
We design logos, identities, visual systems and complete brand worlds with refined consistency.
We transform stages, screens, atmosphere and event flow into one coherent experience.
We manage video, photography, motion design and post-production processes end to end.
We create websites, landing pages, UI/UX systems and digital brand experiences.
We provide consultancy for technical infrastructure, digital transformation and system integration needs.
We analyze app, platform and digital product ideas and turn them into technical scopes and development roadmaps.
We align creative, technical and operational teams around one goal and manage the full process.
Selected Work
2026A production approach that combines dynamic rhythm, premium visual discipline and brand energy in one cinematic flow.
We directed the full creative ecosystem, from championship identity to trophy and medal design, screen graphics, and every visual touchpoint across the event site. Field media flow, content production, and production services were shaped as one cohesive championship experience.
Creative & Media DirectorWe built a complete visual system for the team-racing format, including championship branding, trophy and medal language, screen design, and event visuals. Broadcast planning, on-site content production, and production management carried the full media experience of the event.
Creative & Media DirectorWe handled the world championship's visual identity, trophy and medal design, screen graphic systems, and all event design needs as a unified framework. Opening content, team stories, and race-day productions were managed through one consistent media language.
Creative & Media DirectorWe provided creative direction for the European championship's identity, trophy and medal design, screen visuals, and all event-facing graphic materials. Daily media flow, content production, and on-site production covered every visible touchpoint of the championship.
Creative & Media DirectorFor the youth world championship, we designed the championship identity, trophy and medal system, screen visual language, and supporting event graphics. Media operations, content production, and production services carried the event story from the race area to digital channels.
Creative & Media DirectorFor the 470 European Championship, we managed the visual identity, trophy and medal design, screen graphics, and all event visual applications as a complete system. Broadcast organization, race-day content, and production services were crafted to support the championship's premium presence.
Creative & Media DirectorWe directed the championship identity, trophy and medal design, screen visuals, and all event visual production for the international scale of the Optimist world championship. Broadcast organization, on-site media operations, and production services connected brand visibility with the racing atmosphere.
Creative & Media DirectorFor the Turkish Sailing Federation Presidents Meeting, we designed the stage, full visual language, and screen content as one cohesive event experience. We also led production, shoot planning, and on-site media direction as Media Director.
Media DirectorFor the Olympic launch, we shaped the event's visual design, flow, and on-site management into a launch experience aligned with the brand goals.
Event Visual Direction
Open SiteWe designed a modern SaaS web experience that turns AI automations into clear product packages, brings the demo flow forward, and accelerates purchase decisions.
Open SiteFor a premium yacht and marine brand, we built a refined web structure combining a large-scale video hero, brand showcases, and purchase-oriented product discovery flows.
Open SiteWe made sailing training and services more visible through a dynamic video hero, training calendar, corporate content, and conversion-focused application flows.
Open SiteFor the UK property market, we designed a robust real estate platform supporting advanced search, listing showcases, user accounts, and buy/sell workflows.
Contact
Direct contact